Regeneration: A Proagtive Family Succession Event

Proagtive is a bespoke succession planning company, helping rural families to transition their business to the next generation. To mark the 20th anniversary of the Proagtive business, they are proudly hosting the Regeneration Family Succession Event in 2024.

We worked with the Proagtive team to create a brand that not only complemented the recognisable Proagtive brand, but that also symbolised the regeneration theme of growth and continuity – the tree perfectly combined these two elements to create a unique and cohesive logo. Lowercase typography in a minimalist serif gives an approachable yet empowering feel, to complement the colour palette of muted greens and greys.

We delivered a brand package for the event which included logo files and social media templates as well as sponsorship prospectus, event program, pull-up banner and presentation slide deck.