Brand identity
Creating and crafting brands is something we are (very!) passionate about. Our process has been carefully refined to ensure that through comprehensive collaboration, the result is unique and timeless branding that builds a strong connection with your audience.
How we can help you
Simple
Brand kit
Professional
brand identity
Memorable
event brand
Corporate & Government
SIMPLE BRAND kit
We go beyond the basics, providing you with all the essentials you need to establish a strong visual identity for your brand.
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Brand Research and Discovery
A simple branding questionnaire, a collaborative Pinterest board, and a discovery conversation to understand your brand and goals.
Creative Direction
Analysis of your brandβs purpose, personality, tone of voice, audience, and market position.
Two (2) creative directions showcasing logo concepts, typography, colour palettes and application examples.
Includes a feedback session to finalise your chosen direction.
Concept Development
A tailored brand identity featuring:
An essential logo suite including a primary logomark, submark and icon (two variations each).
Colour palette with hierarchy and pairings plus selected typography demonstrated in context.
Tailored application examples and brand moodboard reflecting the cohesive identity.
Brand Kit & Guidelines
Final logo files in EPS, PNG, JPG formats, plus font files if applicable.
Comprehensive 25+ page Brand Guidelines detailing your brand identity, usage rules and brand examples to ensure consistent application across all touch points.
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Perfect for small businesses and startups
Tailored for businesses looking to establish a strong brand quickly and affordably.Budget-friendly
High-quality branding at an accessible price to fit your businessβs needs.Quick & streamlined process
Receive your branding fast, with minimal time commitment on your end.Ready-to-use assets
Professional designs you can immediately apply to your website, social media, and print materials.Strong first impressions
A brand that sets you apart and resonates with your target audience.Scalable branding
Flexible elements that grow as your business evolves.Easy to manage
Clear instructions and assets for confident brand management, even for non-designers. -
$2700 + GST
Bundle and save with collateral items or a website to strengthen your brandβs presence and engage your audience.
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Our Simple Branding Package process typically takes up to 4 weeks, ensuring a quick turnaround without compromising quality. From brand discovery to final brand kit delivery.
Timely feedback from you is key to keeping us on track.
Professional BRAND identity
Enhance your brandβs visual identity across print and digital platforms, with a comprehensive suite of carefully curated elements, designed to elevate your brand presence and leave a lasting impression.
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Brand Research and Discovery
A simple branding questionnaire, a collaborative Pinterest board, and a discovery conversation to understand your brand and goals.
Creative Direction
Analysis of your brandβs purpose, personality, tone of voice, audience, and market position.
Three (3) creative directions showcasing logo concepts, typography, colour palettes and application examples.
Includes a feedback session to finalise your chosen direction.
Concept Development
A tailored brand identity featuring:
A comprehensive logo suite including a primary and secondary logomark,submark; three (3) colour variations each plus icon in four (4) colour variations.
Colour palette with hierarchy and pairings plus selected typography demonstrated in context.
Tailored application examples and brand moodboard reflecting the cohesive identity.
Brand Kit & Guidelines
Final logo files in EPS, PNG, JPG, SVG and Pantone formats plus font files if applicable.
Comprehensive 30+ page Brand Guidelines detailing your brand identity, usage rules and brand examples to ensure consistent application across all touch points.
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Ideal for established business or those who want it all
Perfect for businesses looking to elevate their brand identity with a comprehensive, premium branding solution.Extended research and analysis
Includes deeper brand research and analysis of your competitors to create a unique identity that sets you apart.Three (3) Creative Directions to choose from
Includes an additional creative direction, allowing you to have more choice.Larger range of logo assets
Receive a larger range of logo asset variations and visual assets including a secondary logomark, a third colour variation of each logomark and all final logo files also in SVG and Pantone formats.Comprehensive brand guidelines
More comprehensive brand guidelines with in-depth usage rules, and additional application examples.Ready-to-use assets
Professional designs you can immediately apply to your website, social media, and print materials.Long-term scaleability
A large range of flexible elements that grow as your business evolves. -
$3600 + GST
Bundle and save with collateral items or a website to strengthen your brandβs presence and engage your audience.
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Our Professional Branding Package process typically takes up to 6 weeks, ensuring a quick turnaround without compromising quality. From brand discovery to final brand kit delivery.
Timely feedback from you is key to keeping us on track.
This does not suit corporate businesses & large organisations, we will tailor a package to suit your needs.
Strategic branding solutions for corporates & events
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Tailored branding for corporates, government and enterprises
We specialise in creating comprehensive branding solutions for large organisations with complex needs. From managing multiple sub-brands to developing detailed co-branding and hierarchy guidelines, we ensure consistency and clarity across all levels of your organisation.
Contact us for a custom quote to discuss your unique project.
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Event branding made easy
Transform your event into a memorable brand experience with custom branding that takes your event to that next level.
Whether youβre after standout signage, branded promotional materials, or cohesive visuals across all touchpoints, weβre experienced when it comes to event branding.
Contact us for a custom quote tailored to your eventβs needs.
Bundle and save: collateral to bring your brand to life
Tailor your package with individual collateral items designed for your business, or choose from our pre-designed bundles. Save by bundling items with your Branding Package.
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Stationery Business Bundle
Custom-designed business collateral including a letterhead, 4-page slide deck template, business card, and email signature.
$900 + GSTPackaging Bundle
Custom-designed packaging including swing tags, tissue paper & stickers, email signature, and your choice of postcard, business card, or gift voucher.
$1200 + GST -
Packaging
Swing tags, tissue paper, stickers, gift cards, loyalty cards, product labels.Stationery
Letterheads, business cards, email signatures, slide decks, presentation folders.Signage
Uniforms, fleet, office and retail signage, pull-up banners, billboards, exhibition displays, and more.Digital
Social media templates, e-newsletter templates, website design mockups.Individual items start at $300 + GST each plus a 5% bundle discount
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Enjoy a 10% discount on a Squarespace website when bundled with a Branding Package. Find out more about our Website Packages here
Want to find out more?
How you work with us
Your commitment to the process
A successful brand starts with collaboration. Your input and timely feedback are key to creating a brand that reflects your vision. Hereβs what we need from you.
Provide key brand information
Complete the branding questionnaire, share inspiration (e.g., Pinterest board, images), and provide detailed input in your discovery session. Your homework helps us understand your vision, values, and preferences ensuring alignment from the start.
Effective communication
Stay responsive and engaged throughout the process by promptly addressing questions or providing feedback when needed. Consistent communication keeps us aligned and the project on track.
Allocate time for focus
Set aside a dedicated 4-week window to prioritise your branding. Minimising distractions will ensure a quicker, smoother turnaround.
Timely and constructive feedback
Provide clear, considered and detailed feedback on each design stage to ensure the final result aligns with your vision. Delays or unclear feedback may result in extra revisions and additional costs.
Scope changes
If adjustments are needed, communicate promptly. Major changes mid-project may affect timelines and costs, so transparency is essential.
branding project timeline
Our process allows for key feedback opportunities at every stage, ensuring your input shapes the outcome. Projects are booked over 4-6 weeks, with limited slots each month to provide dedicated focus to your brand.
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Proposal/Contract/Deposit
Make your selections from your proposal, and once satisfied, proceed by clicking Accept Quote to initiate the design process. A 50% deposit is then required prior to any work commencing.
Client Prep Work
The next step involves your active participation. Complete your homework to lay the groundwork for your branding project. This includes filling out the Branding Questionnaire, collaborating on a private Pinterest Board, and providing any existing collateral materials.
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Creative Direction
Based on your Branding Questionnaire responses and visual inspiration from your Pinterest Board, we will construct creative directions that will lead us to your concept development. You will have the opportunity to provide feedback via a video call before we move on to your concept.
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We will craft your unique concept, showcasing how your brand will appear across various mediums. This will be accompanied by our design rationale, providing you with insights into the design thinking.
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Concept Selected and Proof
Once weβve refined and finalised your concept, weβll address any minor tweaks required. A proof will then be presented for your final approval of your brand assets.
Deliverables and Invoice
The 50% remaining invoice will be issued. Your logo assets will be created and Brand Guidelines drafted.
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Weβll confirm all final contact details and requirements for your collateral items and refine these as you require. A final proof will be provided for your approval. Once approved we will finalise the artwork and add these application examples to your final Brand Guidelines.
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We deliver your final branding package and collateral via Dropbox and provide resources outlining things like what files to use where. We can catch to discuss your final elements and we are also available for on-going design support.